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“Post to Compete” Social Media Advocacy Challenge
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Wrap-up video of “Post to Compete” Social Media Advocacy Challenge
To instil the value of fair competition into the minds of the younger generation, the Competition Commission (Commission) launched the "Post to Compete" Social Media Advocacy Challenge (Challenge) in December 2017, inviting all tertiary students to formulate social media advocacy plans in teams to promote the Competition Ordinance (Ordinance).
"Post to Compete" promotional video
(Video in Cantonese only)
70 teams registered to take part in the contest, and they were invited to attend a training workshop in February 2018 where they learnt the key concepts of the Ordinance as well as tips on digital advocacy tactics from seasoned social media strategists, including Mr Law Wing-chung, a former political assistant and strategy consultant.
"Post to Compete" workshop
(Video in Cantonese only)
Finalist teams were shortlisted to compete on social media platforms by publishing creative content from 12 to 20 April 2018: see
Facebook
and
Instagram
Pages (content in Cantonese only).
Winners:
Team
Member (Institution)
Entries (in Cantonese)
Winner
Two Marketers
Hazel Chan (The University of Hong Kong)
Christopher Wong (The University of Hong Kong)
Click to view
1
st
runner-up
Go!爭po競!
Chan Wai Kit (Hong Kong Baptist University)
Siu Yu To (The Open University of Hong Kong)
So Kin Fung (Hong Kong Baptist University)
Click to view
2
nd
runner-up
Team OK
Jennifer Lam Cheuk Wing (The University of Hong Kong)
Ng Ka Hei (The University of Hong Kong)
Sin Ho Long (The University of Hong Kong)
Joanna Tong Tin Yan (The University of Hong Kong)
Click to view
Award presentation ceremony at the
Hong Kong Competition Exchange 2018
“A Conspiracy of Love”, a micro-movie adapted from the winning entry, premiered at the
Hong Kong Competition Exchange 2018